DAREKA RIVERA

Soár Creative Agency was founded by Dareka Rivera, a creative strategist and visual storyteller with a background in branding, photography, web design, and marketing.

With a strategy-first, human-centered approach, Dareka leads every project with intention—ensuring each brand not only looks elevated, but functions with clarity, consistency, and purpose.

FOUNDER + CREATIVE DIRECTOR

HEADSHOT COMING SOON

DEVAUGHN PATTON

OPERATIONS + ADMINISTRATION MANAGER

Devaughn manages operations and administrative support for Soár, ensuring systems, contracts, and workflows run smoothly behind the scenes. His role allows the creative process to remain focused, organized, and efficient for both clients and collaborators.